SBC San Diego Minisite

launch SBC San Diego Minisite
Senior Content Strategist

In 2005, SBC wanted to test a market-specific site in the San Diego community. There were two primary goals of the project:
1) Increase awareness and accessibility of SBC services to San Diego community
2) Reduce traditional phone line loss in the San Diego area

To meet these goals, we developed a minisite that provides relevant and helpful content to current and potential customers in the San Diego community. In addition to providing details about SBC products in San Diego, the site illustrates how SBC supports the community and its customers in the community.